Dated end-of-day edition
JW Intelligence Report

Costco Wholesale Corp / COST

StockConsumer DiscretionaryRetail
JW Rank56.6/ 100
Official close$905.00+2.62 (+0.29%)
Bid$904.00
Ask$905.00
Previous close$902.38
ATR (14)1.70%
RSI (14)35.5
Volume632,053
Model reference$900.00
Upside scenario$935.00
Risk reference$880.00
Decision summary

COST Option Market Implies Uncertainty Amidst Recent Weakness

BalancedHigh confidence

The COST option market reflects a mixed outlook, with both bullish and bearish signals present. While recent analyst upgrades and positive earnings expectations suggest upside potential, the stock's decline below key moving averages and elevated valuation raise concerns. The term structure is in contango, indicating higher implied volatility for longer-dated options.

Wheel contextImplied volatility is elevated, suggesting market participants anticipate significant price swings in the coming weeks. The term structure is in contango, with higher implied volatility for longer-dated options.
Dated supporting context

JW AI outlook

Mixed

Short-term scenario

Neutral/cautious with possible oversold bounce in 1-3 weeks but high uncertainty from persistent downtrend, upcoming earnings (Sep 24), and technical weakness. Avoid aggressive new longs; wait for confirmation above 920 or post-earnings. Not financial advice.

Three-month outlook

Moderately constructive on fundamentals (membership growth, digital expansion, new stores, resilient sales) with analyst consensus implying ~17-18% upside, but significant uncertainty from elevated valuation (P/E ~45), recent technical breakdown below moving averages, potential consumer/macro pressures, and the Sep 24 earnings catalyst. Could see 850-1000 range depending on results and broader market; quality name but not immune to further correction.


Market sentiment context

Mixed to cautious/neutral. Recent posts highlight the analyst upgrade positively and Costco's membership/hot-dog psychology as a strength, with some traders watching for bounce or calls. Limited high-engagement discussion; older posts criticize high valuation. Overall retail sentiment not strongly bullish amid the recent price decline.

Observed market data

Price and technical structure

Dated end-of-day indicator set
Trend reference levels11 observations
20D SMA$937.76
50D SMA$940.79
200D SMA$960.47
9D EMA$917.06
21D EMA$930.64
20D MVWAP$935.00
YTD VWAP$968.23
Daily reference VWAP$904.29
Price vs 20D SMA-3.52%
Price vs 50D SMA-3.83%
Price vs 200D SMA-5.80%
Momentum kinematics10 observations
RSI (7)26.43
RSI (14)35.53
RSI (21)39.40
Stochastic K6.34
Stochastic D5.36
MACD line-11.83
MACD histogram-6.97
ADX (14)15.45
MACD acceleration-1.37
RSI velocity-0.28
Volatility and price boundaries11 observations
ATR (14)-0.42
ATR (14) %1.70%
Bollinger upper$981.22
Bollinger middle$937.76
Bollinger lower$894.30
Bollinger position0.12%
Volatility environmentLow
20D realized volatility18.67%
Observed range position3.34%
5D true high$928.04
5D true low$898.43
Participation and institutional flow7 observations
Volume632,053
20D average volume781,967
Volume vs 20D average0.81x
20D SMA velocity-2.43
50D SMA velocity-0.65
Institutional flow-2.34
ATR velocity-0.42
Available cached indicators

Detailed decision indicators

Dated authorized values
Market overview7 observations
Price$905.00
DateSep 11, 2026
Volume632,053
Vwap D$904.29
Mvwap 20$935.00
Change2.62
Change Percentage0.29%
Trend structure6 observations
Trend SignalStrong Bear
Sma 20$937.76
Sma 50$940.79
Sma 200$960.47
Ema 9$917.06
Ema 21$930.64
Momentum structure9 observations
Rsi 726.43
Rsi 1435.53
Rsi 2139.40
Rsi SignalNeutral
Stoch K6.34
Stoch D5.36
Macd Line-11.83
Macd SignalBearish
Macd Hist-6.97
Volatility structure3 observations
Atr15.42
Atr Pct1.70%
EnvironmentLow
Option market context3 observations
Current Iv23.57
Iv Rank52.81
Iv Percentile62.55%
Price boundaries8 observations
Bb Upper981.2
Bb Middle937.8
Bb Lower894.3
Bb Pctb0.12
True High$907.35
True Low$900.75
True High 5d$928.04
True Low 5d$898.43
Three-day velocities7 observations
Sma20$-2.43
Sma50$-0.65
Mvwap20$-2.34
Macd-1.37
Rsi-0.28
Volume-129,524
Atr-0.42
Risk radar5 observations
Earnings RiskMedium
Earnings DateSep 24, 2026
Macro RiskUnknown
Vol RiskLow
Structure RiskMedium
Deterministic scoring

JW Rank factors

Higher scores indicate stronger observed structure
LiquidityTrading capacity and quote quality proxyCoverage 100%
93
Strategy FitGeneric Wheel premium-selling environment fitCoverage 100%
77
Technical TrendPrice trend, momentum and long-term structureCoverage 100%
19
Market Tail RiskMarket-wide volatility and tail-risk regimeCoverage 100%
56
Fundamental QualityBusiness quality and balance-sheet durabilityCoverage 100%
52
Volatility PressureOption premium pressure relative to realized movementCoverage 100%
79

JW Rank is not a buy/sell rating, and coverage measures field availability—not accuracy or certainty.

Options Intelligence

What the closing chain was pricing

COST Option Market Implies Uncertainty Amidst Recent Weakness

The COST option market reflects a mixed outlook, with both bullish and bearish signals present. While recent analyst upgrades and positive earnings expectations suggest upside potential, the stock's decline below key moving averages and elevated valuation raise concerns. The term structure is in contango, indicating higher implied volatility for longer-dated options.

Front ATM IV17.24%
Current IV23.41%
IV Rank51.55
IV Percentile62.55%
25Δ skew-1.34
Term slope7.37
Term structureContango
Quote coverage100%
Median option spread10.07%
Term structure

Implied volatility by expiration

3 observed expirations
26.0%17.2%
ExpirationDTEATM IVState
2026-09-187.0017.24%
2026-09-2514.0026.03%
2026-10-0221.0024.61%
Reference structures

Defined-risk observations

Bull Put Spread Reference

Expiration
Short strike$890.00
Long strike$865.00
Net credit / share$3.30
Credit / width13.18%
$330$-2,170$851.25$903.75Expiration payoff per standard 100-share contract
Evidence used
  • Analyst upgrades and a positive outlook on membership growth and digital expansion contribute to bullish sentiment.
  • The stock's recent decline below key moving averages and the formation of a death cross signal bearish momentum.
  • Elevated valuation (P/E ~45) and potential consumer/macro pressures create uncertainty for future price direction.
Risk context
  • Upcoming earnings on September 24th could significantly impact the stock price and option premiums.
Strategy intelligence

Structural fit, not a trade instruction

Wheel fit score76.80

Implied volatility is elevated, suggesting market participants anticipate significant price swings in the coming weeks. The term structure is in contango, with higher implied volatility for longer-dated options.

Execution intelligence

Liquidity and quote conditions

Dollar volume$571.86M
Underlying bid/ask spread0.11%
Option quote coverage100%
Median option spread10.07%
Fundamental intelligence

Business quality context

Factor score51.50
Coverage100%

Business quality and balance-sheet durability

Latest strategy observation

COST Covered Call signal

Sep 11, 2026 11:53 AM EDT

Covered Call | 2026-09-18 | short $915.00 | $4.70 credit | Conservative

Generalized structural observation only; no quantity, order instruction or personalized recommendation is provided.

Company and fundamental profile

Costco Wholesale Corp at a glance

Dated valuation, quality, growth and shareholder context

Market position and valuation

Market capitalization$400.19B
P/E (TTM)45.6×
Beta0.87
52-week range$844.06 – $1,096.50
52-week return-7.83%
Shares outstanding443.48M

Profitability and financial quality

Return on equity28.27%
Operating margin3.82%
Net margin3.01%
Debt / equity0.25×

Growth and cash generation

Revenue growth (3Y)6.64%
EPS growth (3Y)11.49%
Free cash flow CAGR (5Y)5.31%
Revenue / share (TTM)660.6
Book value / share75.55

Shareholder return and calendar

Dividend yield0.69%

Trading and reference facts

MarketNasdaq Nms Global Market
CountryUs
CurrencyUsd
IPO date1985-12-05
Company website
Methodology, edition and field coverage
EditionOfficial Close
Ready sections3 / 3
Report identity75d2e88cd6c97e26c5945c6e

JW Rank is deterministic and is not a buy/sell rating. Narrative sections explain dated evidence and do not change the score or observed facts. Coverage measures field availability, not accuracy or certainty. This public edition remains fixed.

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Important disclosures. Generalized market-structure research only. This report does not consider holdings, objectives, risk tolerance or financial circumstances and is not an investment recommendation, transaction instruction, offer, solicitation or return forecast. Market data, model scores and AI explanations may be delayed, incomplete or incorrect. Past, hypothetical, model and settled-signal results do not predict future results. Options are complex and may involve loss of the entire premium, substantial or theoretically unlimited loss, assignment, early exercise, margin, liquidity and execution risk. Before trading standardized options, read the OCC’s Characteristics and Risks of Standardized Options. Terms of Use · Privacy Policy